Welcome to the PIA of Wisconsin
Hundreds of insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the Professional Insurance Agents of Wisconsin.
Our Platinum Sponsors allow us to provide benefits to agency members. Thank you for your commitment to the independent agency community.
Educate. Advocate. Collaborate.
The Professional Insurance Agents of Wisconsin is a community of dedicated independent agents and insurance professionals, working to promote and improve the independent agency channel. Supporting the advancement and excellence of independent agencies is the core of our mission.
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Educate
We are the premier association of insurance education in Wisconsin. Grow your knowledge and your bottom line at our education sessions. Whether you want to pursue a professional designation or meet your Wisconsin CE requirements, you have come to the right place.
Advocate
With two lobbyists representing you in Madison and many more in Washington D.C., PIA is working to protect the agency channel at both the state and federal level. Our goal is a regulatory environment that allows your agency to grow and prosper.
Collaborate
The community of PIA allows constant collaboration with other agents and industry professionals. Whether you are starting an agency, working to grow your agency, or considering new technologies, PIA members have diverse experience and insights to share. Collaborate with, learn from, and continue to grow alongside fellow PIA members at our many annual events like our Winter Get-Away, ENGAGE convention or golf outing.
Our Recent Posts
Start Fresh: Your 2026 Clean Slate
Brought to you by: We’ve turned the page to 2026-a brand-new year and a chance to start fresh. The calendar gives us a symbolic reset, but what will you do with yours? Research shows that nearly half of Americans set New Year’s resolutions, yet most don’t stick. Why? Because big…
Read MoreWhen Someone from the Cable Company Stops By, Do You Let Them In?
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Read MoreDear Consumer: Before you buy insurance online, read this…
DEAR CONSUMER: BEFORE YOU BUY INSURANCE ONLINE, READ THIS… By April Tarras In today’s digital age, almost everything can be purchased online-from groceries to vacation packages. Insurance providers have also made it possible for consumers to buy policies with just a few clicks. While the convenience is undeniable, there are compelling reasons why buying…
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