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Welcome to the PIA of Wisconsin

Hundreds of insurance agencies, from the very small to the very large, in every corner of the state, proudly call themselves members of the
Professional Insurance Agents of Wisconsin.

Our Platinum Sponsors allow us to provide benefits to agency members. Thank you for your commitment to the independent agency community.

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Educate. Advocate. Collaborate.

The Professional Insurance Agents of Wisconsin is a community of dedicated independent agents and insurance professionals, working to promote and improve the independent agency channel. Supporting the advancement and excellence of independent agencies is the core of our mission.

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Educate

We are the premier association of insurance education in Wisconsin. Grow your knowledge and your bottom line at our education sessions. Whether you want to pursue a professional designation or meet your Wisconsin CE requirements, you have come to the right place.

Advocate

With two lobbyists representing you in Madison and many more in Washington D.C., PIA is working to protect the agency channel at both the state and federal level. Our goal is a regulatory environment that allows your agency to grow and prosper.

Collaborate

The community of PIA allows constant collaboration with other agents and industry professionals. Whether you are starting an agency, working to grow your agency, or considering new technologies, PIA members have diverse experience and insights to share. Collaborate with, learn from, and continue to grow alongside fellow PIA members at our many annual events like our Winter Get-Away, ENGAGE convention or golf outing.

Our Recent Posts

Megan Belter Is Wisconsin’s 2026 Outstanding CSR of the Year!

September 21, 2026

Madison, WI – The Professional Insurance Agents of Wisconsin (PIA) is pleased to announce that Megan Belter, CISR, CIC, Senior Client Manager II at M3 Insurance Solutions, Inc. in Madison, has been named Wisconsin’s 2026 Outstanding CSR of the Year. The Outstanding CSR of the Year Award, sponsored by the…

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Alyssa Hobgood Named PIA National’s Young Professional of the Year

September 18, 2026

Alyssa pictured with her award alongside PIA National Executive Director Mike Skiados, PIA National Past President Mark Suhr and fellow representatives from the Professional Insurance Agents of Wisconsin. Madison, WI – The Professional Insurance Agents of Wisconsin (PIAW) is proud to announce that Alyssa Hobgood of BWO Insurance Group in…

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PIA of Wisconsin Takes Agent Priorities to Capitol Hill

September 17, 2026

PIA Takes Agent Priorities to Capitol Hill This week, a delegation from PIA of Wisconsin traveled to Washington, D.C., joining PIA members from across the country to bring the voice of independent insurance agents directly to legislators at Capitol Hill. During meetings, PIA of Wisconsin agents discussed federal policy issues…

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